Dubai enjoys a prominent status in the realms of entertainment and leisure, offering various unique experiences and adventures. According to “Business Insider,” Ski Dubai, a skiing destination located in the Mall of the Emirates, secured the fourth position on the list of the top ten most popular winter skiing resorts on social media platforms for the year 2023. The destination garnered 194.2 million views on TikTok and 108,932 shares on Instagram, making it one of the most popular skiing resorts globally in 2023, surpassing renowned French resorts like Avoriaz, Les Arcs, and Val d’Isère. It also outperformed skiing gems like Gulmarg in India, Lax in Switzerland, and Bansko in Bulgaria, according to “Ireland Travel Network.”
The periodic table of the world’s most popular skiing resorts for 2023 by “Business Insider” ranks skiing destinations based on their popularity on TikTok and Instagram over a 12-month period. Courchevel in France claimed the top spot on the list, followed by Lake Louise Ski Resort in Canada in second place, and Zermatt in Switzerland in third place.