Diriyah season in its third edition under the slogan “Troik Land” in December 

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Under the slogan “Land of Trawik,” the Diriyah Season will kick off in December 2023 in an exceptional edition of the 2023/2024 Diriyah Season. This announcement was made by the Diriyah company.

The third edition of the Diriyah Season features a massive calendar of diverse entertainment, cultural, and artistic events. Diriyah Season 2023 will run until March 2024.

The Diriyah Company will organize and operate the 2023/2024 Diriyah Season, which carries the slogan “Land of Trawik.” This slogan signifies a wealth of stories and narratives that will be part of this season, narrating many stories and heroics to visitors. It aims to showcase Saudi Arabia as a strong country with a rich heritage, founded on security, stability, culture, rich history, and an interconnected society.

This year’s Diriyah Season will include many surprises, unique experiences, and the revitalization of areas throughout Diriyah, such as the gardens, Bujairi Plaza, and the historic Al-Tarif district, which is listed as a UNESCO World Heritage site. A detailed announcement of all activities and events for the 2023/2024 Diriyah Season will be made later.

Ahmed Al-Khatib, Minister of Tourism and Secretary-General and Board Member of the Diriyah Company, expressed, “With the expansion of the Kingdom of Saudi Arabia in its tourist offerings, we are unlocking the immense potential of this sector. We are significantly focusing on highlighting authenticity and heritage in tourism. In this year’s Diriyah Season, we aim to activate many cultural and heritage events that will enhance the understanding of the unique Saudi hospitality, traditions, and support various tourism programs.”

Jerry Inzerillo, CEO of the Diriyah Group, commented, “This year’s Diriyah Season is distinguished by cultural experiences and live shows that focus on showcasing the heritage and culture that Saudi Arabia is known for. Diriyah is one of the most important cultural sites in the Kingdom, and it will play a significant and prominent role in intensifying cultural programs and events.”

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